Why is Twitter Marketing Important?
Twitter is known for being a platform that is used by celebrities to update the public about their lives, but Twitter is also an amazing platform for businesses to connect with their current and potential clients. Twitter has over 330 million monthly users, providing a large pool of people for businesses to connect with.
The brand of your company
For us, the brand of your company is one of the greatest benefits of using Twitter marketing for your company. The constant updating of the content of your company helps to define the type of voice that your company has. If the content you are publishing is useful to your target audience, it can help build trust within your business. A business that has greater confidence from potential customers increases the likelihood that they will buy from you.